After much anticipation, Drybar will soon open in White Plains, NY (1 North Broadway) early this year. The 1,768 square foot location will consist of 11 styling chairs and feature all of the signature elements that define the unique Drybar experience.
“We are so thrilled to open our first location in Westchester County,” said Alli Webb, founder of Drybar. “The Central Business District is such a fantastic area that has tons of cool restaurants, cafes and shopping destinations — making it the perfect new home for Drybar!” Drybar White Plains will neighbor Crunch Fitness, Play Group Theatre and White Plains Pizza.
Drybar is based on a simple philosophy: Focus on one thing and be the best at it. For Drybar, that’s blowouts. The idea was a natural one for curly-haired founder Alli Webb, a longtime professional stylist who grew tired of overpaying for blowouts at traditional salons. Named one of the top “100 Brilliant Ideas” by Entrepreneur Magazine and one of New York Magazine’s Boom Brands, Drybar provides professional blowouts at a flat price, regardless of hair length or thickness (wash included!).
The list of signature styles reads like a traditional cocktail menu: the Cosmo (lots of loose curls), the Straight Up (straight with a little body), the Southern Comfort (big hair, lots of volume), the Mai Tai (messy and beachy), the Manhattan (sleek and smooth) the Dirty Martini (tousled and textured) — and for the little ladies, the Shirley Temple.
At the core of the experience is Drybar’s dedication to over-the-top customer service and obsessive attention to every last detail — and the White Plains shop is no exception. It will feature Drybar’s signature design, including custom Italian chairs, tufted fabric walls, marble bars with built-in phone docking stations, and flat screens featuring cult favorite chick flicks.
Drybar also offers a full line of professional hair styling products & tools — aptly named in keeping with the pervasive bar theme — all of which were created for the perfect blowout. The line launched exclusively with Sephora in March of 2013, and is now sold both online and in its own shops, as well as at Sephora and Nordstrom in the U.S. and Canada, and select Ulta Beauty and select Bloomingdale’s doors nationwide.
“The Drybar Guide to Good Hair For All,” the first book by Alli Webb, was released in October 2016 by Abrams Publishing. With additional store openings on the horizon, the brand is on track to have over 70 locations by the end of 2016.
Once the White Plains shop opens, you can book available appointments online at www.thedrybar.com, through the Drybar iPhone app or by calling 877.379.2279.
*Store hours are tentative and subject to change.